Awaken Your Brand
Understand the art, science, and psychology of branding while taking steps to build a stronger, authentic brand that empowers your future and amplifies your impact.
Welcome to Awaken Your Brand
Get the Help You Need
Tell Me a Little About You
Why Do You Need This Course?
What Are You Really Buying?
A Brand Thought Experiment with Coffee
This is Not a Brand
What is a Brand?
Why Do Brands Exist?
Phase One: Research
Phase Two: Strategy
Phase Three: Brand Idea/Story
Phase Four: Planning
Phase Five: Deployment
Seth Godin Breaks Down Branding in Simple Terms
What Does a Brand Buy You?
Wrapping Up: What's Next?